SaaS Benchmarks: Revenue Growth
This is one of a series of articles on some of the most common SaaS benchmarks, providing global data including sources from the UK and the USA. This article’s focus…
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07/11/2022
Top 10 Metrics and KPIs for SaaS Companies
For SaaS companies, key performance indicators (KPIs) enable you to track the health of your business and find the path towards a sustainable, healthy business model. The metrics below are…
26/10/2022
SAAS Benchmarks: R&D Spend
This is the fifth and final article in our series covering SAAS benchmarks. The other articles in the series have focused on critical topics such as: Cash burn by funding…
21/10/2021
SAAS Benchmarks: Cash burn
This is the fourth article in our series covering SAAS benchmarks. So many early-stage companies wonder how they are performing v. the norm. Our objective in publishing this series is…
07/10/2021
SAAS Benchmarks: Funding stages
This is the third article in our 5-part series covering SAAS benchmarks. This article focuses on funding by growth stage, so we think you’ll find it particularly interesting. We include…
24/09/2021
SAAS Benchmarks: CAC & CAC Payback
This is the second article in a series of five covering SAAS benchmarks, with data from the UK, USA as well as the impact of covid. Today our focus is…
14/09/2021
Unit Economics & how to impress your investors
SAAS companies which track their data and metrics are consistently more successful in the long term. Investors know this, but are frustrated by investee data awareness and reporting. To quote…
06/08/2021
Your investors’ metric of choice – ARR & MRR
ARR stands for Annual Recurring Revenue. It is used to understand the annualised revenue for a company, particularly for businesses with a subscription or SAAS model. ARR is easy to…
24/06/2021
