SAAS Benchmarks: R&D Spend
This is the fifth and final article in our series covering SAAS benchmarks. The other articles in the series have focused on critical topics such as: Cash burn by funding…
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21/10/2021
SAAS Benchmarks: Cash burn
This is the fourth article in our series covering SAAS benchmarks. So many early-stage companies wonder how they are performing v. the norm. Our objective in publishing this series is…
07/10/2021
SAAS Benchmarks: Funding stages
This is the third article in our 5-part series covering SAAS benchmarks. This article focuses on funding by growth stage, so we think you’ll find it particularly interesting. We include…
24/09/2021
SAAS Benchmarks: CAC & CAC Payback
This is the second article in a series of five covering SAAS benchmarks, with data from the UK, USA as well as the impact of covid. Today our focus is…
14/09/2021
SAAS Benchmarks
It’s hard to believe that summer is nearly over. (I personally have not had enough sunshine yet so wouldreally like it to last several more weeks of clear skies but,…
07/09/2021
Unit Economics & how to impress your investors
SAAS companies which track their data and metrics are consistently more successful in the long term. Investors know this, but are frustrated by investee data awareness and reporting. To quote…
06/08/2021
Your investors’ metric of choice – ARR & MRR
ARR stands for Annual Recurring Revenue. It is used to understand the annualised revenue for a company, particularly for businesses with a subscription or SAAS model. ARR is easy to…
24/06/2021
Top 10 KPIs and Metrics for SAAS Companies
SAAS companies all aim to achieve predictable revenue growth, a stable customer base, and eventually profitability. Measuring progress on the path to profitability is critical to building credibility with investors,…
26/01/2021
